Have a new mobile app business plan on your mind? The mobile revolution is in full force, and more consumers than ever before are chained to their cellular phones. But unlike mobile phones of old, these newer devices are in reality small computers capable of all sorts of time-saving, entertainment-based, and social networking-type diversions. These are driven by mobile apps that run the gamut from handheld games to calculators to reservations machines to productivity tools. So what's unique about your mobile app? That's the first thing your business plan will need to make clear to the reader. In such a crowded market, competitive differentiation is vital. With that, you'll have to explain:
• Your competitive edge
• The direct competition
• Any technological threats to consumer adoption
• The features and benefits of your app
• The architecture/programming, in brief
Your new mobile app business plan will have to show the potential for revenues by drawing conclusions from available market data. You'll want to estimate adoption rates and costs from similar apps, where possible, and provide an assumptions table or narrative piece that tells your investors or the bank what you think is possible and why. The model should provide three years of projected sales income and expenses for a bank, or five years (with an investment proposition) for a plan you'll submit to investors. The document should also explain what platforms/providers you're targeting, the target user base (demographics), and your marketing and implementation plan. The business plan is tough work but you can make it simple by hiring MasterPlans. Our team has worked on business plans since 2002 and is very familiar with the mobile technology space. Call us to hear more: 877-453-2011.
If you are ready to go, or not sure what kind of plan you need, fill out the form below and we'll call you.