The ladies clothing boutique business plan should describe the sort of clothing you will offer and the type of patrons you expect for the store. Do you sell the items on consignment, or make/source them yourself, or do you carry leading brands as a recognized retailer? These are important details and help a reader understand what it looks like inside your shop. Most clothing boutiques succeed by offering unique fashions at affordable prices in a sales environment that's more personable and less intimidating than a high-end designer's store or spendy mass-market retailer. If this is your business model, then your plan for the boutique needs to talk about the product lines, your audience, and the market in which you operate:
• What are the nearest competing businesses?
• How well have these boutiques performed in recent years?
• How has the industry fared generally?
• How big is your target market?
• What is the need or the niche you fulfill?
The business plan also needs a complete financial pro forma, which means showing the projected start-up costs (use of funds) as well as a loan repayment schedule. The document should have a minimum of 3 years shown in each of the following key tables: personnel plan, revenue forecast, profit and loss, cash flow, and balance sheet. A sensitivity analysis, break-even point, and monthly look at Year One are also all advisable. Finally, the plan's marketing strategy should show that you know how to get your customers' attention. Need more help than this? MasterPlans can write the entire business plan for you—call us today at 877-453-2011.
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